KTLA Becomes Official Media Partner for Special Olympics Southern California
Long Beach, Calif., May 5, 2010 -- Special Olympics Southern California announced today that KTLA is its new Official Media Partner. As the designated media partner, KTLA will provide year-round promotional support of Special Olympics Southern California’s sports and fundraising events as well as air a one-hour special about the cause and how it changes lives for people with intellectual disabilities.
“KTLA has a long history of not only award-winning news coverage but also community involvement,” said Bill Shumard. “We are thrilled to welcome them to the Special Olympics Southern California team and look forward to a long-lasting, collaborative partnership.”
In addition to news coverage, KTLA will also sponsor the annual charity golf tournament at Lakeside Golf Club and provide on-air talent for Special Olympics events. It will also be a co-sponsor of the annual Special Olympics Summer Games and Fall Games and provide employee volunteers for these events.
“Special Olympics is one of the best-known and well-respected charities in the world, and we couldn’t be more happy to partner with a cause that changes the lives of people with intellectual disabilities,” said Don Corsini, KTLA General Manager.
About Special Olympics Southern California: Special Olympics Southern California has been changing lives through the power of sport for more than 40 years. Founded by Eunice Kennedy Shriver, Special Olympics offers opportunities for children and adults with intellectual disabilities to participate in year-round sports training and competition. There are 13,000 Special Olympics athletes in Southern California and Special Olympics programs are free to them and their families. For more information about how to compete, volunteer, coach or donate to Special Olympics Southern California, visit www.sosc.org.
Kim Pine, email@example.com
Special Olympics Southern California
562.354.2611; cell 562.221.3787